Alphabet's emissions are rising 51% above 2019 baseline despite renewable energy matching, with Scope 3 surging 22% annually. The company's 2030 net-zero target is unachievable on current trajectory. Reframing targets as 'moonshots' and adjusting Scope 3 boundaries signal weakening commitment, while AI infrastructure expansion drives water and material consumption higher.
Same formula for every company. No curve. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleStrongest on Carbon Footprint — Operations and Carbon Footprint — Supply Chain (7/10, 7/10). Weakest on Emissions Trajectory and Nature & Biodiversity Impact (1/10, 4/10).
15 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.
11 of 15 sources are third-party verified or public record.
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Among the 35 major saas / digital services brands we've scored, Alphabet Inc. (Google) sits 24th of 35.
Score history begins 4 April 2026.
As Alphabet Inc. (Google)'s score updates, the trajectory will appear here.
We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.
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Alphabet Inc., founded 1998, is a US-headquartered multinational technology conglomerate providing search, cloud services, advertising platforms, and hardware. With 190,000+ employees and $403B revenue (FY2025), it ranks among the world's largest information technology companies.
Comparable AI infrastructure expansion and rising energy demand, similar renewable matching strategy with growing absolute emissions.
View breakdown →Peer tech giant facing escalating data center water consumption and decoupling between operational gains and Scope 3 emissions growth.
View breakdown →Upstream supply chain partner benefiting from AI boom; relevant for assessing embodied emissions and rare earth mineral extraction impacts.
View breakdown →SaaS competitor with similar transparency framework and SBTi validation, but smaller infrastructure footprint and different emissions trajectory.
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