Reddit·SaaS / Digital Services·San Francisco, US·Founded 2005·Last verified 31 May 2026
35
out of 100
Below expectationsPending Review

Reddit is a $2.2B public company with zero environmental commitments, no emissions reporting, and complete non-disclosure across sustainability metrics. As a rapidly scaling digital platform (69% revenue growth, 46% user growth), its energy consumption is rising unmeasured. No climate targets, no renewable energy strategy, no supply chain oversight—only silence.

The calculation

Every score shows its working.

Same formula for every company. No curve. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
SaaS / Digital Services sector ceiling.
70 / 100
Performance score
Sum of the 10 rubric questions, scored 0–10 each.
20 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 70) + (0.7 × 20) = 35.0
Scale penalty
Multiplier based on absolute emissions volume — physics-first.
× 1
Final score
Rounded. Below expectations.
35 / 100
The ten questions

Where Reddit is strong, and where it isn't.

Strongest on Controversies & Red Flags and Nature & Biodiversity Impact (8/10, 3/10). Weakest on Transparency & Accountability and Targets & Commitments (0/10, 0/10).

Where the evidence comes from

Every document used, listed.

4 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.

Limited data coverage. This assessment is based on 4 sources, 25% of which are self-reported by the company. Scores may change as independent evidence becomes available.

[1]Third-party verified
DitchCarbon: Reddit Inc Profile
Ongoing
Q1Q2Q3Q4Q8
View →
[2]Third-party verified
Sustainalytics ESG Rating: Reddit Inc
Ongoing
Q2Q9
View →
[3]Self-reported
Reddit Reports Fourth Quarter & Full Year 2024 Results
2025
Q3
View →
[4]SEC filing
Reddit Inc 10-K Filing 2024
2024
Q9
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

Reddit in context

Where Reddit sits among saas / digital services peers.

Among the 35 major saas / digital services brands we've scored, Reddit sits 28th of 35.

28/35
Reddit's rank
46
Industry average
25
Industry low
74
Industry high
How this score has moved

Reddit's score over time.

today

Score history begins 6 April 2026.

As Reddit's score updates, the trajectory will appear here.

We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.

What's being contested

This score is not currently being contested.

Every challenge is published. We'd rather be corrected than wrong — that's the whole point.

No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.

About Reddit

Reddit is a San Francisco-based social news platform founded in 2005, operating as a digital media and community forum with hundreds of millions of monthly users. It generates revenue through advertising and premium subscriptions. The company went public in 2024 and operates globally with distributed cloud-based infrastructure.

Founded
2005
Headquarters
San Francisco, US
Employees
~2,233
Annual revenue
~$2.2B
Company website ↗
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HOW SINK STAYS INDEPENDENT

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