Kering has solid emissions reporting and renewable energy, but its 2023 greenwashing scandal—quietly dropping carbon neutral claims based on fictitious REDD+ credits—undermines credibility. Recent absolute emissions cuts are real but partly driven by shrinking revenue, not structural decarbonisation. Ambitious nature targets exist; delivery is unproven.
Same formula for every company. No curve. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleStrongest on Carbon Footprint — Operations and Carbon Footprint — Supply Chain (8/10, 7/10). Weakest on Controversies & Red Flags and Resource Use & Waste (5/10, 6/10).
18 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.
14 of 18 sources are third-party verified or public record.
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Among the 35 major apparel (durable / outdoor) brands we've scored, Kering (Gucci) sits 14th of 35.
Score history begins 4 April 2026.
As Kering (Gucci)'s score updates, the trajectory will appear here.
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Kering is a French luxury fashion conglomerate headquartered in Paris, owning Gucci, Saint Laurent, Balenciaga, and Alexander McQueen. With €19.6 billion in annual revenue and 44,000 employees, it operates across apparel design, manufacturing, retail, and distribution. Founded in 1962, Kering dominates the accessible luxury segment.
Larger luxury conglomerate peer with different ESG disclosure and carbon credit controversy profiles
View breakdown →Apparel manufacturer with comparable supply-chain decarbonisation challenges and greenwashing allegations
View breakdown →Sportswear giant with similar water, material innovation, and transparency-vs-greenwashing tensions
View breakdown →Industry outlier with reduction-first ethos, carbon accounting transparency, and greenwashing scepticism
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