Mars has cut absolute emissions 16% since 2015 while growing revenue 69%, with SBTi-validated targets and strong supply chain mapping. But greenwashing allegations persist: RAN disputes deforestation claims, ad agencies face whistleblower suits, and packaging recycling rates lag designed targets. The company needs to triple its decarbonisation pace to hit 2030 goals.
Same formula for every company. No curve. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleStrongest on Targets & Commitments and Carbon Footprint — Operations (8/10, 7/10). Weakest on Resource Use & Waste and Controversies & Red Flags (4/10, 5/10).
17 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.
12 of 17 sources are third-party verified or public record.
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Among the 41 major fmcg / consumer goods brands we've scored, Mars is tied =27th of 41, with 3 others.
Score history begins 4 April 2026.
As Mars's score updates, the trajectory will appear here.
We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.
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Mars is a privately held global food manufacturer headquartered in McLean, Virginia, with ~80,000 employees and $35B annual revenue (FY2017). Known for confectionery (Mars, Snickers, M&Ms), petcare (Pedigree, Whiskas), and rice (Ben's Original). A major player in FMCG with significant agricultural supply chain exposure.
Peer FMCG conglomerate with similar cocoa/agriculture exposure and greenwashing allegations.
View breakdown →Comparable scale, SBTi targets, but stronger circular economy commitments and fewer unresolved controversies.
View breakdown →Confectionery/snacks peer with overlapping supply chain risks and child labour scrutiny.
View breakdown →FMCG peer; useful contrast on packaging transparency and emissions trajectory pace.
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